ACE 20th Anniversary Seal

The Power of Language Use

Instructor:

Experience Level:

Video Length:

28 minutes

When we teach language, we often position it as a tool for communication, which it very legitimately is.  This is a positive shift from previous generations where language was seen as an academic subject – you learned it, received a grade and promptly forgot it.  However, with our advanced students, we want to make sure they understand that language is much more than just a communication tool; we want them to understand the power of language.  In this session, we’re going to look at the vocabulary, grammar, discourse and paralinguistic tools that can be strategically used in order to be persuasive.

Agenda:

  1. The Power of Language
  2. Language Tools for Persuasion
  3. The Power of NOT Saying Something

Handout: